Get your knowledge about the businesses around the world and their stories through these case studies.
From a single store in Seattle to over 38,000 locations across 80+ countries, Starbucks has brewed more than just coffee—it’s stirred up a cultural phenomenon. In this case study, we’ll decode how Starbucks became so successful, what makes its marketing strategy genius, and how it mastered the art of connecting…
1. Hyper-Local Content for India’s Diverse Regions Problem: A diabetes blog for Chennai patients won’t resonate in Punjab (e.g., dietary habits differ).AI Fix: Use tools like HealthifyMe’s Local Nutrition AI to customize content by region: South India: Focus on rice alternatives and coconut oil myths. North India: Address ghee consumption…
When you think of a soap brand, words like "innovative" or "disruptive" might not come to mind. Yet, Dove has transformed the way we perceive everyday personal care products through bold, purpose-driven digital marketing. From challenging unrealistic beauty standards to pioneering AI ethics in advertising, Dove has consistently pushed boundaries—earning both praise and occasional backlash. Let’s…
Make Every Post Picture-Perfect on Every Platform! Whether you're a digital marketer, a small business owner, a content creator, or a social media manager, you already know how important visuals are. But there's one detail that can make or break your post: IMAGE SIZE. Using the wrong size can result…
Green IT (green data innovation) is the act of environmentally sustainable computing; making technology more environmentally friendly. Green IT plans to limit the negative effect of IT procedure on the earth by structuring, fabricating, working, and also discarding PCs and PC related items in a naturally amicable manner. The thought…
Qualcomm, Quality Communications is a US-based company working in the field of wireless communication. Qualcomm was started in 1985 by Irwin M Jacobs with six other founders. Irwin M. Jacobs was a well-educated man. He had completed his bachelor of science, and master's of science in technical fields like computer…
How Reliance is going to become the first Indian trillion-dollar company? How can Ambani become the richest person in the world? How will the common man be benefited from all this? These days we can hear names like Jio, Ambani, Reliance all over the market. In the 43rd annual general…
Air India, once the pride of India is now facing loans and losses of more than 50,000 crores. Even after the government invested around 26,000 crores in it. In 1960, Air India was the first Asian airline to come under the air Jetline age. why did Air India fail? There…
The Rovio story This all started back in 2003, when Niklas Hed, Jarno Väkeväinen, and Kim Dikert, students of Helsinki University of Technology, won a mobile app development competition sponsored by Nokia and HP. After winning the competition they were motivated by Peter Vesterbacka to start developing games. Later on,…
Apple, the top IT company presently has around $285 billion in cash reserves. Apple, with its income, could purchase 3 Indian companies including Reliance Industries, TCS as well as HDFC bank. It could buy the three organizations. It would not even be an expensive purchase for they’d still be left…
