Building viral campaigns requires understanding the psychology of shareable content and how users engage with social media.
Building Viral Campaigns: Psychology Behind Shareable Content
In today’s digital-first world, virality is the holy grail of marketing. Brands strive to create campaigns that don’t just reach their audience but inspire them to share. Yet, true virality is never a matter of luck—it is the outcome of leveraging human psychology, social behavior, and content strategy. Understanding why…