Get your knowledge about the businesses around the world and their stories through these case studies.
In today’s hyper-digital world, even traditional products like dry fruits need a modern strategy to stand out. Hazel Dryfruits understood this shift and leveraged the power of targeted social media content to go from local shelves to global screens. Their digital success story is a masterclass for businesses wanting to…
If you're scrolling through your phone wondering how people are making money online from home in 2025 — you're not alone. Whether you're a college student, stay-at-home parent, or just looking to earn that extra weekend pizza money, Meesho dropshipping might just be your next side hustle (or full-time income!).But…
If you’re running an online store, chances are you’ve put a lot of heart into your product, your branding, and your website. But here’s the truth: even the best-looking store with the coolest product will struggle to scale if it’s not visible where your customers actually hang out.That’s where Shopify’s…
In a world choked by traffic, pollution, and rising fuel prices, a fresh breeze of innovation is zipping through the streets of Indian cities—and it’s electric. Meet BluSmart, the country’s first all-electric ride-hailing service that’s not just redefining convenience, but reimagining mobility for a greener tomorrow.But this isn’t just another…
In today’s ultra-competitive jewellery market, simply showcasing beautiful products isn’t enough. You need to shine online too. That’s exactly what Aarna Jewellers did—and how! From being just another name in the business to becoming a digital star, Aarna’s journey is proof that the right digital strategy can turn impressions into…
India is in the middle of a digital revolution — and if there’s one sector at the heart of this transformation, it’s Fintech. From UPI payments in local vegetable markets to AI chatbots solving customer queries in seconds, the digital experience in India is being reshaped rapidly. And it's not…
Not long ago, the word “coding” sounded technical, even intimidating, for most Indian families. Fast forward to today, and it’s as common as cricket coaching or dance classes. One major reason? WhiteHat Jr. This edtech startup turned programming into a fun, creative activity—making kids not just consumers of technology but…
In a country where financial inclusion is still a work in progress, KreditBee is quietly transforming how young Indians access credit. Whether it’s a college student needing money for an exam fee or a first-jobber looking to buy a new phone, KreditBee offers instant, hassle-free credit — without the paperwork…
For decades, the image of India Post was synonymous with red mailboxes, inland letters, and money orders. But today, it has emerged as a silent force powering digital logistics across the country. In an era where e-commerce, fintech, and hyperlocal delivery dominate, India Post has reinvented itself — not just…
From the humble backdrop of a YouTube whiteboard to becoming one of India’s most talked-about edtech unicorns, PhysicsWallah (PW) is a story that blends grit, innovation, and an uncanny understanding of Indian students. In a landscape dominated by flashy platforms and billion-dollar marketing budgets, PW carved its empire with something…