How OYO Scaled Fast — and the Challenges of Global Expansion
In just over a decade, OYO Rooms went from a single budget hotel in India to one of the world’s largest hospitality chains,…
Get your knowledge about the businesses around the world and their stories through these case studies.
How Canva Became the Go-To Design Tool for Non-Designers Worldwide
In a world flooded with design needs — from social media posts and pitch decks to wedding invites and YouTube…
How Apple Creates Loyal Fans Through Minimalist Marketing
In a world bursting with ads, influencers, and information overload, one brand has always stood out by saying less and…
How Lenskart Became India’s Eyewear Giant Using Performance Marketing & Precision Targeting
From a startup in 2010 to India’s #1 eyewear brand with 1,000+ stores, Lenskart’s growth story is a masterclass in performance marketing. But how did…
How Nestlé Used Marketing to Become a Global Brand
From a small Swiss company to the world’s largest food and beverage brand, Nestlé’s journey is a masterclass in brilliant…
How Mercedes-Benz Drives Innovation with Tech
When we think of luxury, performance, and prestige in the automotive world, one name always tops the list—Mercedes-Benz. But behind…
How Microsoft Built a Global Brand: Strategy Insights
In the world of technology, very few names resonate as deeply and universally as Microsoft. Whether you're working on an…
Louis Vuitton & LVMH: Building a Timeless Luxury Brand with Modern Tech
In the glittering world of haute couture, few names shine as brightly as Louis Vuitton. Synonymous with luxury, elegance, and…
Why Marketers Should Watch This Breakup : Meta breakup threat
A Tech Giant on Trial – But Why Should You Care? Imagine waking up one day to find that your…
How Nike’s Digital Marketing Strategy Redefined Athlete Engagement Globally
Just Click It: How Nike’s Digital Strategy Redefined Athlete Engagement Worldwide From selling sneakers to telling stories, Nike is no…