The New Search Reality: How AI, Social Media & Voice Assistants Are Reshaping Brand Discovery

In a world where digital behaviour is evolving faster than ever, the way consumers search for brand information is undergoing a major transformation. The days of relying solely on Google to “look it up” are fading. A new wave of tools—AI-powered platforms, social media channels, and voice assistants—is changing how…

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Meta’s Big AI Move: Smarter Ads, Bigger Goals 🚀

Meta’s latest earnings call wasn’t just about numbers—it was a sneak peek into where the tech giant is heading. Spoiler alert: it’s all about AI + Ads = Power Combo. While other companies are busy sprinkling AI on everything like glitter (hello, “spray and pray” 👀), Meta is laser-focused. They’ve…

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