Dove’s Digital Marketing: Redefining Beauty with Authenticity & Innovation
When you think of a soap brand, words like "innovative" or "disruptive" might not come to mind. Yet, Dove has transformed the way we perceive everyday personal care products through bold, purpose-driven digital marketing. From challenging unrealistic beauty standards to pioneering AI ethics in advertising, Dove has consistently pushed boundaries—earning both praise and occasional backlash. Let’s…